Entrepreneurship (EN11)  Technical Certificate of Credit


(Stand Alone and Embedded in Marketing Management diploma and degree)

Program Description:

This program generally prepares individuals to perform development, marketing and management functions associated with owning and operating a business.

Entrance date: Each semester

Program admission requirements:

Minimum Test Scores

ACCUPLACER NEXT GENERATION– Reading 224 ACCUPLACER- Sentence Skills 60
Writing 236 Reading Comprehension 55
Arithmetic 229 Arithmetic 34

High School diploma or equivalent required for admission.

Credits Required for Graduation: 12

Beginning Spring 2022 (January 2022), ALL FIRST TIME college students will be required to take the College Success (COLL 1020) course.

Curriculum Outline (3 hours)
Courses 12 credits
MKTG 2210

This course provides an overview of the steps in establishing a business. A formal business will be created. Topics include planning, location analysis, financing, developing a business plan, and entrepreneurial ethics and social responsibility.

6
Select one of the following courses for min. 3 cr.: 3
MGMT 1100

Develops skills and behaviors necessary for successful supervision of people and their job responsibilities. Emphasis will be placed on real life concepts, personal skill development, applied knowledge and managing human resources. Course content is intended to help managers and supervisors deal with a dramatically changing workplace being affected by technology changes, a more competitive and global market place, corporate restructuring and the changing nature of work and the workforce. Topics include: Understanding the Managers Job and Work Environment; Building an Effective Organizational Culture; Leading, Directing, and the Application of Authority; Planning, Decision-Making, and Problem-Solving; Human Resource Management, Administrative Management, Organizing, and Controlling.

3
MKTG 2010

This course introduces competencies required in managing a small business. Topics include: nature of small business management, business management and organizational change, marketing strategies, employee relations, financial planning, and business assessment and growth.

3
Select one of the following courses for min. 3 cr.: 3
MKTG 1130

This course introduces the study of contracts and other legal issues and obligations for businesses. Topics include: creation and evolution of laws, court decision processes, legal business structures, sales contracts, commercial papers, Uniform Commercial Code, and risk-bearing devices.

3
ACCT 2140

Introduces law and its relationship to business. Topics include: legal ethics, legal processes, business contracts, business torts and crimes,real and personal property, agency and employment, risk-bearing devices, and Uniform Commercial Code.

3
Faculty
Click to view profile for Kristi Baranko
Program Chair

Chair/Instructor Marketing Management
Freedom Hall, Room 102

Up one level
Programs of Study